Driving Development through Science and Innovation

"The games and industry have moved on from opinions and intuitions to data, research and technology-driven decisions. For long, Africa has lagged behind. But the narrative has been on the change. And we, the ASC, are proud to champion this revolution."

CORE VALUES

EXCELLENCE

We aim for the best in all our endeavors, pushing the limits as far as possible.

HONESTY

Our relationship with clients and partners is boosted by our high standard of truthfulness.

INNOVATION

No matter the need, we generate effective bespoke solutions to put a smile on the faces of our clients.

INTERGRITY

For best results, our services and projects are executed with steadfast adherence to a high moral and ethical code.

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WHY CHOOSE US

AFRICA-WIDE COVERAGE

ASC’s strong network of researchers and projects are spread across the whole continent.

ALL-ROUND ORGANISATION

We are your home for everything data, research and technology.

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OPERATIONAL EXCELLENCE

In line with our values, we discharge our duties with the highest level of quality, standards and professionalism.

INNOVATIVE SOLUTIONS

We try to understand the unique needs of our clients, tailoring best solutions for purpose.

CUSTOMER FOCUS

Among our topmost priorities is the satisfaction of our clients.

AFRICA AT HEART

For us, we are not only made in Africa but are for Africa.

Frequently asked questions

We are an organisation primarily focused on championing African sports excellence through data, research and technology.

Our main focus areas include data collection and management, research (scientific, market, laboratory), technology, performance, health and safety, training, advocacy, events (seminars, workshops, conferences) and consultancy.

Our targets are sports teams, national sports governing bodies and associations, regulatory agencies, NGOs, private businesses/corporate entities and the commercial data service industry.

Our Partners